How does an owner run a business? From a staff point of view, given a choice, do you prefer a salaried manager to run the business or would you rather the owner to boss you around? ..
Former International Trade and Industry Minister YB Datuk Sri Mustapa Mohamed was reported to have said at an event earlier this year that Malaysia is expected to receive almost 60,000 ..
Big Data is a common buzzword in the marketplace these days. You hear it being used for all sorts of things, from policy implementation to gauging voter sentiment in the political spheres. ..
Majority of small businesses would agree that their main agent for business marketing is online. Any businessman would also agree that the main source of revenue for a business is through ..
Salespeople, as they do in Glengarry Glen Ross, a 1992 film often find that leads from marketing leave something to be desired. Marketing, in turn, feels that the salespeople ..
Big Data has been a buzzword of late and we at MiBrand want to understand everything about this seemingly new trend. It has been applied to many fields, including scientific research, ..
I have written several articles on the possibilities of progress and change within the marketing world. The need of Augmented Reality and other digital aspects are interesting subjects; ..
With social media being such a big part of the lives of millennials, there’s no longer an issue of peer pressure.
Six Scopes of Ethics in Business Management Ethics deals with aspects of human behavior regarding the rightness and wrongness of certain actions and the goodness and badness of the motives ..